Online Video Marketing

One of the biggest growth sectors in online marketing is video. Broadband speeds are up so watching video on the internet is no longer a stop start process and Youtube is one of the biggest brands online, it is the 6th most visited website online and receives more search requests than Yahoo or Bing.

On the internet there is no advantage in keeping your video content within your own website borders. Video is one of the most viral formats online and users readily share good content. By properly marketing your video on the internet you make it easy for others to download it, redistribute it and publish it directly on their own websites.

Youtube is the largest video sharing website in the world, with the most traffic and the highest amount of users. It is the definitive site to publish and market your video content on. The Google-owned website has over 23m unique users every month in the UK alone, which is a 63% share of all UK video visits.

However Youtube's not the only internet video website worth marketing to and we can advise you on the most relevant websites to promote your content on depending on your company's services and products. The internet has a great many niche video websites which may give you more targeted traffic than the bigger websites. Read more about marketing on Youtube here.

For a fully integrated video marketing campaign online you could consider using our Social Media marketing services as a Facebook page for your business can also host video which can then be marketed to Facebook's 250 million members.

Trinity Heriot is based in Edinburgh, Scotland, but has online video marketing clients throughout the UK - from Glasgow to London - benefiting from greater internet visibility of their video content.

Contact us for an initial consultation or fill in our online marketing report form and we'll get back to you with an internet marketing strategy to improve your online business and internet visibility.