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New Client: Amitié Hair

    I’m pleased to be partnering with Amitié Hair as they continue to grow their business and digital presence.

    Located in the heart of Falkirk, Amitié Hair is a well-established salon offering high-quality hairdressing with a focus on personalised service and sustainable practices. With a team of experienced stylists and a strong local reputation, the salon provides everything from bespoke colouring and contemporary cuts to specialist bridal styling.

    Amitié engaged Trinity Heriot to help strengthen their digital marketing efforts – specifically in the areas of SEO and PPC – with the objective of increasing online visibility, driving targeted traffic, and ultimately generating more client bookings.

    My approach

    I’m delivering a structured SEO and Google Ads strategy tailored to Amitié’s goals and local market.

    My SEO work includes:

    • Comprehensive keyword research around services and location
    • On-page optimisation across key landing pages
    • Technical enhancements to improve site performance and user experience
    • Strategic content planning to support sustainable organic growth

    On the PPC side, I’ve developed tightly targeted Google Ads campaigns designed to reach high-intent searchers in Falkirk and the surrounding area. I’m continually monitoring and refining campaign performance to ensure Amitié achieves measurable return on investment.

    A focused collaboration

    Working with Amitié Hair offers an excellent opportunity to support a respected local business with a clear vision and strong brand identity. Their team understands the importance of digital marketing as part of their wider growth strategy, and I look forward to contributing to their continued success.

    Email me at ewen@trinityheriot.co.uk to find out how Trinity Heriot’s digital marketing services can help your business succeed online.