I’m pleased to be partnering with Amitié Hair as they continue to grow their business and digital presence. Located in the heart of Falkirk, Amitié Hair is a well-established salon offering high-quality hairdressing with a focus on personalised service and sustainable practices. With a team of experienced stylists and a strong local reputation, the salon… Read More »New Client: Amitié Hair
In 2024, Google and Meta accounted for more than half of the UK’s £43 billion advertising market, generating a staggering £26 billion in combined ad revenue. Google’s UK ad revenue reached around £20 billion, while Meta – which owns Facebook, Instagram, and WhatsApp – pulled in £6 billion. The UK advertising industry continues to experience… Read More »UK Ad spend passes £40bn in 2024, with Google and Meta dominating the market
I’m excited to welcome Digital Orchard IT as the latest addition to Trinity Heriot’s growing client portfolio. Based in Edinburgh, Digital Orchard IT is a friendly, business-focused IT support and management company. They provide expert managed IT services and cybersecurity solutions to businesses of all sizes across Scotland and the UK. As part of our… Read More »New Client: Digital Orchard IT
Google Ads last week introduced a significant update to their search advertising layout, now allowing top-performing ads to appear at the bottom of search results pages. Previously, only one ad per advertiser could show per page, but with this change, as long as the ads meet quality thresholds, multiple placements are possible. This shift opens… Read More »Google Ads Update – Best Quality Ads can now appear twice on the search results page
LinkedIn has recently upgraded its Premium Company Pages, offering UK businesses advanced tools to bolster their presence on the platform. These enhancements aim to improve visibility, engagement, and lead generation, making LinkedIn an even more valuable asset in your social media marketing strategy. What Are LinkedIn Premium Company Pages? LinkedIn Premium Company Pages are a… Read More »LinkedIn Premium Company Pages – New features and benefits
One of our clients Audio Light Systems ltd has just released a new company video showing their products and services, view it on their LinkedIn page here They’re specialists in all audio and visual requirements for businesses and organisations, and particularly at this time video conferencing solutions. Get in touch with them if your company would be… Read More »Audio Light Systems company video
Last year, digital ad spend totalled $209 billion worldwide, at last surpassing TV, although in the UK digital had already passed TV. That’s great news for the industry’s big two – Google and Facebook – who accounted for about 60% of that revenue. However as e-commerce and paid search become closer the shopping colossus Amazon… Read More »As global ad spend totals $209bn where do you spend your PPC budget
WhatsApp has launched a new app designed for use by companies to connect with their customers, and offer a convenient way for the network’s 1.3 billion users to chat with businesses that matter to them. WhatsApp Business adds key features like dedicated business profiles for details like email address, business description, store addresses, and website;… Read More »WhatsApp Business launches – here’s everything you need to know
The advent of internet advertising has widened the advertising options for businesses like never before. In the past only large companies could advertise on TV and smaller firms had to be content with local or niche advertising, mainly on radio or in print and with limited targeting options. Now Google Adwords enable businesses of… Read More »TV ads vs Digital advertising – What’s best for your business?
Trinity Heriot is delighted to announce its recent appointment by Montpeliers ( Edinburgh ) Limited to handle the search engine marketing of their venues in Edinburgh. Montpeliers is a leading bar, restaurant, club and hotel collection based in Scotland. With seven venues in Edinburgh, their design driven establishments are recognised for leading the way in… Read More »Montpeliers Limited appoints Trinity Heriot to handle search engine marketing
What our clients say
"Trinity Heriot came on board with our PPC ( Pay Per Click ) campaign at a time when they weren't performing and weren’t giving us the return on investment that we needed. Ewen Angus turned our campaigns around reducing our cost per conversion by more than 67%. In the time Trinity Heriot have been involved our turnover has more than doubled in no small part thanks to their efforts."
Anthony Stodart, Managing Director, Ardmoor
"Trinity Heriot increased our web presence and Google rankings and made a clear difference to our web traffic; we found Ewen to be reliable, flexible and efficient and I would certainly not hesitate to recommend him."
David Bunton, CEO, Biopta Ltd
"We’ve been working with Trinity Heriot since mid-2019 to improve our digital marketing. Their work on improving our website optimisation paired with Google adverts targeted at potential customers has had a dramatic effect on enquires and new business. We have traditionally relied on repeat business, however thanks to Ewen we have seen our new project enquires increase by around 30 to 40% in the last six months."
Trevor Cross, Owner, Audio Light Systems
"We hired Trinity Heriot to improve our Google rankings and raise our visibility on social networks. We chose nine benchmark search terms to track as none of them were ranked higher than the third page in Google. After three months they were all on at least the second page and after six months every term was ranked on the first page, with many of them at number one."
Andrew Burnet, Owner, Andrew Burnet & Company
Looking for a local SEO and PPC expert?
Contact us today to talk to a expert who understands your business requirements.